I recently joined Lenon Magwenjere on The Builder’s Handbook to talk about how the way people discover and evaluate businesses is changing.
We talked about the shift from chasing rankings to building visibility, the growing role of AI in search, and why understanding your customer matters more than ever.
Lenon and I explored how the way people discover and evaluate businesses is changing, why visibility matters more than ever, and what that means for your website, SEO, and overall strategy.
I’m Darlene Moore, founder of DriveTraffic Digital Marketing. I help businesses increase their visibility in search through SEO, Google Ads, and AI-driven search strategies.
I’m a natural problem solver and endlessly curious about how search is evolving and what it takes to help businesses grow.
I help agencies, business owners, and marketers become more visible to the right people at the right time.
That includes SEO, Google Ads, analytics, content strategy, and AI visibility — all focused on driving real results for your business.
Let’s take a look at where you are now, where the opportunities are, and what could help you become more visible to the people who are looking for you.
